Ever wondered who’s paying for those ads you see online?
Google’s making it easier to find out!
They are rolling out new transparency features that show you not just the name of the advertiser, but also who’s funding the ad behind the scenes. So when you spot an ad now, you’ll get a much clearer picture of which company or person is really behind it.
Why is Google doing this?
It’s all part of their push for more transparency in advertising. They want to help people make smarter choices about the ads they interact with and build more trust in the system overall.
For the companies running ads, this is a pretty big deal. They’ll need to be upfront about where their ad money is coming from. Being transparent about funding sources helps them stay credible and trustworthy with their audience.