Google Ads introduced a cool new feature called Tree Table Views to make our campaign reporting easier. Instead of digging through those flat tables, we can now see our data organised more layered and hierarchically way.
Why is this awesome?
- Organised Hierarchy: It’s much easier to visualise how everything fits together, like campaigns, ad groups, and statuses.
- Improved Navigation: You can quickly find insights across various segments without getting lost in the details.
- Enhanced Structure: If you’re dealing with complex performance breakdowns, this feature has your back!
For example, you can easily track how different elements relate to each other, like seeing the status of your campaign and ad groups all in one spot:
– Campaign
– Campaign Status: Activated
– Ad Group Status: Activated
– Campaign Type: Search – Subtype: All Features
So, how will you let it start?
1. Head over to the Reports section in your Google Ads account.
2. If you see the Generate Report beta feature, give it a go!
3. Switch your table view to Tree Table View, and you’re set!
This feature is gradually rolling out, so if you haven’t seen it yet, don’t worry! ItIt’lle available soon! ItIt’sarticularly handy for those of us juggling multiple dimensions and segments in our campaigns.
